To Optimize Your Website, Think Mobile!


If you want to optimize your website for digital marketing, you need to think about SEO, and you need to create compelling content. But most of all, says Jackie LaVana, founder of 126 North Digital Marketing, you need to make sure your site is mobile-friendly. The majority of traffic to sites such as Facebook, she notes, now comes from mobile devices. So optimizing for mobile isn’t just a good idea—it’s absolutely essential.
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